The ROI calculator will help calculate returns on CPC advertising expenses.
To view this calculator, select ROI calculator from the Calculator menu.
Enter the following data to determine the ROI:
Cost Per Click - in dollars. Use the CPM to CPC calculator if required.
Conversion ratio - the percentage of visitors who subscribe, register, purchase etc
Average Profit - the dollar value of average profit per customer
Total amount - total amount to spend on advertising
Once this information has been entered, the calculator will automatically determine ROI and profit.