One of the best ways to avoid missing valuable traffic and potential conversions on our platform is by retesting blacklisted subIDs!
Intent driven type-in traffic behaviors change and can be affected by many factors including season, device, offer and day of the week.
Because of these variables we recommend retesting at least every three months or as seasonality changes as a best practice. The results may be surprising!
As seen in the image, all blacklisted subIDs include a date stamp for convenient retesting.
The first blacklisted subID was recently added, but the two below it have been blacklisted for longer than three months and should be retested.
Contact us if you have more questions about the value of retesting your blacklisted domains and for additional best practice suggestions for using our platform!