<em>Media Statement by David Warmuz</em>
I am excited to announce the launch of Above.com’s new website. Its bold, fresh design is intended to more clearly articulate the unique competitive advantages that the Above.com brand offers to domainers.
For example, despite common misperceptions, Above.com is not a parking company. The new website clearly describes how our Monetization AutoPilot platform actually helps domainers operate at a level above parking companies by making them compete in real-time for each and every domain visitor. Competition is a good thing. It drives RPMs higher. And to help the domainer’s bottom line even more, our powerful AutoPilot technology is free.
But AutoPilot does not limit the competition for domainer traffic to just parking companies. Its Maximizer system enables premium direct advertisers to bid in real-time on the same traffic. This drives RPMs to a whole new level. And since we have been investing in this monetization channel since 2009, we are strongly positioned to deliver outstanding results to both the advertiser and the domainer.
The new Above.com website also describes a wide range of unique, free tools and services available via our Registrar and Marketplace that are designed to help domainers save time, avoid headaches, and reduce the costs associated with managing their portfolios.
I encourage domainers to take a look at our new Above.com website. I can assure you that it will open your eyes to the time saving and bottom-line enhancing advantages that we offer.
What are your thoughts on the new design?