ROI calculator

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The ROI calculator will help calculate returns on CPC advertising expenses.

To view this calculator, select ROI calculator from the Calculator menu.




Enter the following data to determine the ROI:

Cost Per Click - in dollars. Use the CPM to CPC calculator if required.

Conversion ratio - the percentage of visitors who subscribe, register, purchase etc

Average Profit - the dollar value of average profit per customer

Total amount - total amount to spend on advertising



Once this information has been entered, the calculator will automatically determine ROI and profit.