Bid report To generate a bid report, click on the Reports menu and select the Build report item. The report options are: Bid report Includes the bid data for an engine. Top advertisers Includes the top advertisers (URLs). All engines Includes data from all engines. Current selection only Includes data from the selected engines only. Include all terms Includes data for all search terms. Bid report An example of a bid report section for Overture engine: Top advertisers report An example of a top advertisers report section for the Overture engine:
Bid report
